VITALITY. INTELLIGENCE. TRANSFORMATION.

YOUR PARTNER FOR
THE JAPANESE MARKET.

Bringing global health, fitness and performance brands to Japan.
vit Inc. helps international brands enter, establish and grow through distribution, market development, localization, professional education and industry networks.

SCROLL TO DISCOVERJAPAN / MARKET / PARTNER
01 JAPAN MARKET ENTRY

ENTER JAPAN. BUILD THE RIGHT MARKET.

More than a
distributor.

Entering Japan requires more than finding a company that can import and sell products. Sustainable growth depends on market understanding, localization, the right sales channels, professional credibility and long-term brand development.

vit works as a local partner for international health, fitness, sports and performance brands. We connect products with the professionals, organizations, facilities and users who can create meaningful adoption in Japan.

WE DON'T SIMPLY DISTRIBUTE PRODUCTS. WE BUILD THE MARKET AROUND THEM.

02 BRAND ORIGIN

WHY “vit.”

The meaning
behind our symbol.

Our symbol represents rising energy and sharp intelligence intersecting to open a path toward the future.

The upward diagonal expresses VITALITY — energy, growth and forward momentum. Its precise, sharp angle represents INTELLIGENCE — insight, foresight and the ability to find a breakthrough.

Where these two forces meet, TRANSFORMATION begins. This idea defines vit: combining energy with intelligence to create meaningful change for people, brands and markets.

vit symbol representing Vitality, Intelligence and Transformation
V

VITALITY

Energy · Growth · Momentum

I

INTELLIGENCE

Insight · Analysis · Foresight

T

TRANSFORMATION

Evolution · Change · Future

03 MARKET DEVELOPMENT

DISTRIBUTION.
EDUCATION. GROWTH.

From first entry to long-term development,
we support the market around your brand.

01 / MARKET ENTRY

Japan Market Strategy

We help define positioning, target audiences, routes to market and a practical entry strategy for Japan.

02 / DISTRIBUTION

Import, Sales & Distribution

We develop appropriate domestic sales routes across professional, specialty, facility, education and consumer channels.

03 / LOCALIZATION

Marketing & Brand Development

We adapt communication for Japan while protecting the identity and value of the original brand.

04 / ACTIVATION

Education & Professional Adoption

We connect products with coaching, seminars, events and specialist education so people understand not only what the product is, but how and why to use it.

WE UNDERSTAND
THE PRODUCT.
WE UNDERSTAND
THE PEOPLE.

Through vit and better:move, our network brings together specialists in sports performance, conditioning, movement, coaching, fitness, healthcare and professional education. Our team also includes professionals experienced in international qualifications, overseas education and English-language coaching. This enables us to bridge the gap between an international manufacturer and the realities of the Japanese market.

04 HEALTH & PERFORMANCE IN JAPAN

MOVE BETTER. LIVE BETTER. IN JAPAN.

Support for international residents.

Through better:move, vit connects international residents, athletes and professionals in Japan with health, conditioning, movement and performance support.

Our professional network includes Japan-based coaches and specialists with experience in English-language communication and international education. We can help you find appropriate support for personal conditioning, movement training and sports performance.

ASK ABOUT SUPPORT IN JAPAN ↗
05 COMPANY

VIT INC. / TOKYO, JAPAN

Local insight.
International perspective.

vit Inc. is a Japan-based company working across health, movement, conditioning, professional education and international sports products. We combine business development with real-world expertise in coaching and human performance to create stronger connections between global brands and the Japanese market.

Company
vit Inc.
Established
January 24, 2018
Representative Director
Nobuhiro Kitagawa
Head Office
2F, 4-12-6 Yoga, Setagaya-ku,
Tokyo 158-0097, Japan
Business Activities
Import and wholesale of international sports products
Market development and domestic sales channel support
Planning and operation of events and seminars
Health, movement and professional education
Product planning and development
VITALITYINTELLIGENCETRANSFORMATION
06 CONTACT

JAPAN MARKET ENTRY / DISTRIBUTION / PARTNERSHIP / HEALTH & PERFORMANCE

Start a Conversation
About Japan.

If you are exploring the Japanese market, looking for a local distribution and development partner, or seeking health and performance support while in Japan, contact us at any stage of your planning.

CONTACT VIT